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Day Spa or Nail Salon
By: Vineet Mehta
These days a lot of day spas or nail salons are popping up. If you are looking into starting a business and cannot decide whether a day spa or a nail salon here are some facts about each. In general, women love to get their nails done. The question is in what type of atmosphere they prefer. In a nail salon women just go their for the sole purpose of getting their nails done. While women who prefer a little pampering decide to go to the day spa. The difference between the two is the atmosphere and the money. In a day spa people usually do manicures pedicures and other services not doing anything with nails. While in the nail salons they usually provide all the services for nails such as, artificial nails, nail art, manicures, and pedicures. A woman who usually goes to a nail salon will usually be in a lower income bracket, than those who go to day spas. The reason for that is, that the same services provided from the day spa are usually three to four times more expensive than the nail salon.
I recently talked to a day spa owner and asked him would he consider providing artificial nails and nail art as a service. His response was that it smells and he just does not like the fact that the nail technicians where masks while doing these services. I am aware of products that can do a set of artificial nails and do not smell,but the day spa owner was not aware of these products. On the other side, I understand the importance of communicating with clients. With the nail technicians wearing the masks, they lose a sense of personal contact. It all goes back to the fact that people who want to get pampered want to feel some kind of personal contact between themselves and the person they are receiving the services from.
When deciding to open a nail salon or a day spa it is really important to look at the location you are looking to open it up in. It is really important that you research what is the average income in that area. If the income is in the middle to high bracket, it is probably worth to open a day spa, if there are not any around the area already. If it is in a middle, or middle to lower income bracket area, it is probably worth to do a nail salon.
Remember, before you decide on any of these two options research your area and become well informed on what are the needs of the area you plan to open the business in.
