Millions of people are starting online businesses in hopes of creating additional income for themselves and their families. With many men and women sharing the same names how do you get your name to stand out?

The only solution is to create a Unique Personal Brand.

What is a personal brand?

A unique personal brand is a word or phrase that describes you. It is what sets you apart from every other internet business owner.

Some people have been fortunate enough to create a following for their own name, while others are associated with a website, line of business, or marketing strategy.

What it represents is your Unique Selling Proposition (USP) on a more personal level.

How do I create a unique personal brand?

Creating a personal brand does not need to be difficult, but it does require a lot of thought. You will want to create something that will be attached to you for years to come so choose carefully.

Start out by writing down all your best qualities. Then write down all the things you like to do. Eliminate all the things that you would not want associated with a business person.

Next ask a selection of your family and friends what they think your best qualities are. If they could use only one sentence how would they describe you, as a business person, to others? Your looking for positive suggestions.

Take everything you have gathered and start thumbing through the dictionary looking for a better way, more unique way, to describe yourself. Write down all the words that sound good to you.

Start creating short phrases with the words. You want your unique brand to be as short as possible while still providing a good description of you. Create a lot of these short phrases.

Give your mind a rest for a few days then come back and go over the phrases again.

Start eliminating all the ones that you don't like, would not apply after a few years, or do not represent the direction you wish to take in your life.

Once you get to the end you should have a unique brand that you can use on it's own, or attach to your name.

Start using this brand in your signature files, on your website, and in advertising that you send.

Wishing you success,

ShellyJo-The Packrat Entrepreneur

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Written by Shelly Leroux (aka "The Packrat Entrepreneur")

New novelty site allows persons to create and claim their own personal branding phrase. http://YourUniqueBrand.Adwordy.com

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