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Internet Marketing Mistakes Are You Committing These 5 Internet Marketing Blunders
By: Alan Quan
We all make mistakes, that?s part of being human. But if you are making mistakes but think that you are doing the right things, that is dangerous. You?ll be wasting your time banging your head on the keyboard wondering why success isn?t happening.
This article is will shine a light on these blunders and it will be obvious to you and so that you can avoid them:
1. Being overly logical and professional
This is boring and you will lose the interest of most prospects visiting your website. This may work if you are trying to sell your English professor into giving you an ?A?, but if you want to make money online, understand that it is emotion that sells.
The only time logic is useful is when your customer uses his logic in buying your product! So add more emotional copy into whatever you are selling and watch your sales soar!
2. Not having a capture page
Many internet marketers have the mindset that all they need is that one sell and go look for more customers. That?s okay if you want to be on the computer all day everyday worrying where to find new people to market to.
The smart and long term way of being successful in internet marketing is to capture your prospect?s email address. In that way, you will have a database of hot prospects interested in your topic at your disposal just in case you want to make more money in the long run and sell them more of your products. (That?s you right?)
3. Not concentrating on your current customers and looking for new ones
Many people overlook the fact that their current paying customers are more likely to purchase another product repeatedly than fresh new prospects. Internet marketing experts will tell you that ?hyperresponsive? buyers usually come from your current database.
If that?s not enough to convince you, remember that it takes an average of 7 times or more following up with your prospects before one sale is made.
4. Creating a wonderful product with a less-than-wonderful market
You have a wonderful product, your friends love it, your family loves it, it?s a sure bet right? Maybe. But usually it?s not.
Unless you have way too much money to burn on developing a product that might sell, you should first find the demand of the market and then create the product to satisfy that demand.
For us internet marketers that strategy is much safer with MUCH less cost. And most important, it?s also very profitable.
5. Treating your list like robots
Instead, you should try treating your list of subscribers as friends. A friend they can trust and a friend that will give money to you. *grin* Establish a trusting relationship with your list of subscribers before shoving your products down their throats.
First give them some useful information about the subject they have opted in for (newsletter, e-book, etc.) establish credibility, trustworthiness, and authority and they will more likely be long term paying customers? I mean friends.
If you are committing any of these internet marketing blunders, you need to stop immediately! If you see any of these blunders in your business you are wasting your time, money, and effort.
Remember the wise saying ?Half the battle is in knowing what the real problem is.? Avoid these blunders (although there are more) and you?ve won half the battle!
Alan Quan is a certified Internet Coaching Empire coach and specializes in helping people build their own successful internet marketing business. Visit his website at http://e-bizcoachalan.com and find out how he can help you to quickly accomplish your goals and boost your internet profits. |
